Top 10 Mobile Phone Brands in the UK: Most Popular Smartphone Companies in the United Kingdom for 2023

Discover the 10 most popular mobile phone brands in the UK for 2023. Find out which companies are leading the UK smartphone market and how to choose the best one for you.

Table of Contents

The mobile phone industry continues to rapidly expand and evolve in the United Kingdom.

According to recent studies, the top 10 most popular smartphone companies of 2023 have been identified.

This article aims to provide an overview of these brands and discuss the various features they offer.

As technology advances, consumers are increasingly seeking devices that allow them to access their favourite content with ease and convenience.

Smartphones remain at the forefront of this desire for freedom as they enable users to stay connected with friends and family while on the go.

It is no surprise then that manufacturers continue to strive towards providing advanced products capable of meeting customer demands.

It is important to understand which device best suits one’s needs and preferences when selecting a new mobile phone brand.

Table of Contents

Mobile Brands Market Share in the United Kingdom

1. Apple

Apple has been at the forefront of mobile phone innovation since the release of the original iPhone in 2007. It revolutionised the industry with its signature touch-screen display and intuitive interface, becoming one of the most popular smartphone companies globally.

In the UK, Apple’s iPhones are among some of the most sought-after devices on the market due to their sleek design, premium features and reliable performance. The range of Apple models currently available in the UK includes the XR, 11 Pro Max and SE 2020. Each model offers a different set of specs or price points that cater to various customer needs.

For example, for those looking for a high-end device without breaking their budget can opt for an iPhone 11 Pro Max; while those seeking something more affordable may choose a cheaper model such as the SE 2020. Despite being lauded by many consumers for providing fast performance, excellent camera quality and long battery life, there have also been criticisms levelled against Apple phones regarding issues like their expensive prices and lack of external storage options compared to other brands.

Check Out: How to Backup Your iPhone

Questions around security & privacy compliance and the environmental impact of using these products remain pertinent topics amongst users today. Thus far, however, Apple does appear to offer top-notch customer support when it comes to addressing any inquiries or problems customers might face about their devices.

Also Read: How to Find Out the Screen Resolution of Your iPhone or iPad?

2. Samsung

One of the top mobile phone businesses in the UK, Samsung has a long history of success and invention. The South Korean multinational electronics company has been pushing boundaries since its first model was released in 1992.

With a range of models to suit different needs and budgets, Samsung phones have earned widespread praise from consumers for their excellent performance and intuitive design. The latest Samsung smartphones impress with cutting-edge displays, cameras, processors and battery life that offer a smooth user experience.

From budget handsets like the Galaxy A series to mid-range devices such as the S20 FE 5G or ultra-premium flagships including the Galaxy Z Fold 2 – there’s something for everyone within the Samsung family. These products benefit from an extensive selection of accessories, repairs and maintenance options available through official channels.

Samsung continues to lead the way in developing new display technology; introducing foldable phones which can transition between tablet-size screens and pocketable form factors with ease. This groundbreaking approach to engineering has seen it become synonymous with modern smartphone evolution, creating a loyal fanbase among tech enthusiasts who crave powerful hardware matched by sleek designs.

3. Huawei

Since its founding in 1987, Huawei has been a household name in the mobile phone business. Huawei phones have become even more popular in the UK recently due to their advanced features at lower prices than other brands. In 2021, Huawei was included in the list of top 10 mobile phone brands sold in the UK.

Huawei boasts many impressive models including the P20 Pro and Mate 20 Pro which offer an array of desirable specs such as superior cameras with Leica dual-lens technology for vivid pictures, long battery life, fast charging capabilities and up-to-date software. Consumers are also attracted by these mid-range phones because they are often cheaper than those from other leading brands while offering users a similar level of performance.

The US sanctions placed on Huawei caused some disruption but didn’t seem to slow down sales significantly. To counter this setback, Huawei introduced HarmonyOS – its own operating system – to replace Google’s Android OS in most devices and created close partnerships with suppliers that could provide components without any issues related to trade restrictions or supply chain disruptions.

This ensured customers continued receiving high-quality products backed by strong warranties regardless of country regulations or politics.

4. Motorola

Motorola is a well-known mobile phone brand that has been present in the UK market for over two decades. The company first made its mark with the creation of the iconic Razr flip phone and later released several other popular models, such as the G series and Moto X.

Motorola phones are renowned for their value for money, offering consumers reliable hardware at competitive prices. The Moto G series is particularly noteworthy due to its combination of affordability and features. These devices offer great performance and have received rave reviews from users all around the world. They come with generous warranties and repair policies should any faults arise during ownership.

There’s an array of accessories available – known as ‘Moto Mods’ – that allows users to customize their experience further by adding new functions or capabilities to their devices. Whether you prefer feature-packed flagship offerings or opt for more budget-friendly options, Motorola offers something for everyone. With its reputation widely recognised amongst UK smartphone owners, it remains one of Britain’s most sought-after brands when it comes to making a purchase decision.

5. Xiaomi

Motorola has been a popular mobile phone brand in the UK for many years. Founded in 1928, Motorola is renowned for its durable and reliable handsets that often come with a range of features. While Motorola’s lineup of phones still proves to be popular amongst consumers, there are now other brands vying for market share. Xiaomi has become one of the leading smartphone companies in the United Kingdom in recent times.

Xiaomi was founded in 2010 in Beijing and has since grown into an international technology company. It produces mid-range smartphones at affordable prices which have found success across Europe and Asia. Popular models such as the Redmi Note 9 Pro Max, Mi 10T Pro 5G and Poco X3 NFC all offer excellent value for money compared to their competitors whilst also boasting impressive specs including powerful processors, high-resolution cameras and long battery life.


Xiaomi Models


Qualcomm Snapdragon 732G/865/855 Plus

Camera Quality

108MP Quad camera setup & 8K video recording

Battery Life

65W fast charging & 5000mAh+ batteries

The MIUI operating system provides users with a clean interface design while offering plenty of customisation options through themes, wallpapers and widgets. With over 500 million active monthly users worldwide it’s easy to see why Xiaomi is quickly becoming one of the most recognisable names in mobile devices today. Consumers have reacted favourably towards Xiaomi products due to their affordability combined with great performance making them ideal for those looking for good bang for their buck without sacrificing quality or reliability. Accessories and repairs are widely available both online and off providing peace of mind when owning a Xiaomi device.

6. Google

Since the beginning of the mobile phone industry, Google has been a significant player. Its foray began with the acquisition of Android Inc. in 2005 and continued to grow, culminating in the launch of their own line of Pixel phones in 2016.

The Google Pixel series is known for its cutting-edge software and AI technology, offering consumers powerful tools such as unlimited photo storage and digital assistant access. Other features include an OLED display, dual stereo speakers, long battery life, water resistance and 5G connectivity.

In terms of pricing, Google Pixel phones are typically categorized as mid-range products, but when compared to other high-end models on the market, they provide outstanding value. They also benefit from regular security updates and customer support options should anything go wrong.

Users can take advantage of various apps available through the Play Store which are designed to increase productivity or enhance entertainment experiences.

Consumer feedback regarding Google’s products is overwhelmingly positive – particularly given how quickly they have become one of the leading contenders in the UK market over recent years. Their commitment to developing innovative technologies alongside user-friendly operating systems continues to set them apart from competing manufacturers and ensure that customers remain satisfied with their purchases both now and into the future.

7. Sony

As one of the leading smartphone companies in the United Kingdom, Sony has been actively developing and releasing cutting-edge mobile technology since its first foray into the world of cellular phones in 2001. Ever since then, they have consistently released innovative models that are sure to please a wide range of users with their sleek designs, powerful features, and excellent performance.

Sony’s flagship phones such as the Xperia 1 II and XZ3 provide impressive audio and visual capabilities thanks to their advanced technologies like Dolby Atmos sound system and 4K HDR OLED display. They also offer water-resistant protection for more rugged usage scenarios, plus long battery life so you don’t need to worry about running out of juice too quickly. These devices come equipped with gaming-specific features like PlayStation DualShock4 controllers for console-quality gaming on the go.

In terms of pricing, Sony offers phones at various levels – from budget-friendly options up to premium devices – so there is something available for everyone’s needs.

The company takes sustainability seriously by using recycled materials wherever possible and taking steps to reduce waste during manufacturing processes. With this commitment towards creating eco-friendly products combined with their focus on providing quality smartphones that can satisfy most user requirements, it is no wonder why Sony remains one of the top 10 mobile phone brands in the UK today.

8. Oppo

Oppo has been making waves in the UK mobile phone market since its arrival in 2014. With a focus on design, camera technology and fast charging capabilities, Oppo is becoming increasingly popular with British consumers.

Its range of phones boasts sophisticated aesthetics, outstanding cameras and innovative features such as periscope lenses for superior zoom capability. The brand also places an emphasis on convenience by creating devices that charge quickly due to VOOC flash-charging technology.

Oppo offers warranties and repair services along with an extensive selection of accessories tailored to its customer base. Prices vary depending on the model but are generally affordable compared to other leading brands.

Consumer feedback shows high levels of satisfaction among users who appreciate the combination of excellent hardware and attractive designs that come with Oppo phones. Whether you’re looking for a reliable phone at an accessible price or one packed with hi-tech features, Oppo’s range presents plenty of options which could be ideal for your needs.

9. OnePlus

OnePlus is a Chinese-based technology company that has been producing flagship smartphones since 2013. After their founding, OnePlus quickly became known for offering premium specs and features at lower price points than other brands like Apple and Samsung. Through partnerships with McLaren and Hasselblad, OnePlus has maintained the high-end quality of its phones while also staying true to its “Never Settle” philosophy.

The UK market has seen some of the most popular models from OnePlus come through in recent years, such as the 8 Pro and 7T Pro Mclaren Edition. Consumers have praised these devices for having impressive hardware specs, including powerful processors, fast charging capabilities, large battery capacities, advanced camera systems, and vibrant displays.

Many users find that owning a OnePlus phone offers them more freedom compared to other smartphones on the market due to the device’s ability to be easily unlocked or rooted with custom ROMs.

Price-wise, consumers can expect to pay anywhere between £600 – £1000 depending on which model they choose and if it is an older version or not. Accessories are widely available both online and in stores throughout the UK; however, repair services may vary by area given that there aren’t any official service centers located in the country yet.

Despite this small disadvantage though, reviews suggest that people who own a OnePlus smartphone tend to be highly satisfied overall with their purchase experience.

10. Less Popular Brands

Although the most popular mobile phone brands in the UK command a lion’s share of the market, there is also a healthy selection of lesser-known and emerging companies. Although these brands may not have the same kind of brand recognition as leaders like Apple or Samsung, they often offer features that more expensive models lack. Their prices can be substantially lower than top-tier offerings.

One example of a less popular smartphone brand in the UK is Doro. This company has been around for some time, offering feature phones with large fonts and button layouts designed to make them easier to use for seniors. The company also offers touchscreen smartphones with simplified user interfaces that are easy to navigate. Prices range from £50 to £150 depending on the model chosen. Consumer feedback and satisfaction ratings indicate that customers find Doro products reliable and reasonably priced given what they get in return.

For those who want an environmentally friendly option, Fairphone promotes sustainability through its production process and materials used. All components are ethically sourced and produced with minimal environmental impact, including recycled plastics and conflict-free tin ore. As far as performance goes, it comes close to competing models but lacks certain features such as wireless charging capabilities found in other flagship devices at higher price points. Its accessories and repair services are readily available online which adds to consumer convenience when something needs replacing or fixing.

Also Read: Guide to Getting Your Phone Fixed

Frequently Asked Questions

What Are The Key Features That Differentiate The Top 10 Mobile Phone Brands?

It is getting harder and harder for consumers to distinguish between brands as mobile phone technology continues to advance. As such, an understanding of the key features that set each brand apart can help individuals make informed decisions on their next purchase.

In general terms, most top 10 mobile phone brands offer excellent build quality and a range of innovative features such as advanced cameras, fast processors and long-lasting battery life. However, there are some additional differences including design aspects like water resistance or dust protection; operating systems such as Android and iOS; availability of 5G networks; display size and resolution; storage capacity; and security features like facial recognition software.

Understanding these distinctions can help users find the ideal mobile phone for them and ensure they get optimal performance from their device.

Are There Any Mobile Phone Brands That Are Not Available In The UK?

At present, there are a few mobile phone brands that have yet to make their way into the United Kingdom market. These include LG from South Korea; Huawei and Xiaomi from China; and OnePlus from India.

Each of these brands has had success in other markets worldwide but for various reasons has not been able to penetrate the UK market as of yet. Despite this, many consumers still find ways to purchase these phones through online retailers or via global shipping services such as Amazon Global Store or eBay international sellers.

What Are The Most Popular Mobile Phone Apps In The UK?

Mobile phone apps are incredibly popular in the UK and have become an integral part of everyday life.

Many of the most commonly used applications include social media platforms such as Facebook, Instagram, and Twitter; communication tools like WhatsApp and Skype; streaming services like Netflix and Spotify; gaming apps such as Candy Crush Saga and Pokémon Go; productivity suites including Microsoft Office 365; navigation tools such as Google Maps; banking applications from various financial institutions; search engines like Google or Bing; news portals such as BBC News or The Guardian; lifestyle apps for health tracking, fitness monitoring, etc.; shopping websites Amazon and eBay.

Are There Any Mobile Phone Brands That Offer Extended Warranties?

When it comes to extended warranties on mobile phones, many brands offer various options.

Apple offers an AppleCare+ plan for extra protection beyond the standard one-year limited warranty and complimentary technical support, covering up to two incidents of accidental damage within 24 months.

Samsung also has a variety of extended protection plans that come with additional benefits such as discounts on repairs and replacements after your initial purchase.

Other manufacturers like Huawei, OnePlus, Xiaomi and LG all provide extended warranty programs tailored to their specific device lines.

Whichever brand you choose, make sure to research the available coverage before making your final decision.


The mobile phone market in the UK is highly competitive, with many brands offering a range of features and prices.

It can be difficult to determine which are the most popular smartphone companies for 2023.

By considering key features such as price range and extended warranties, it is possible to identify the top 10 mobile phone brands in the UK.

Analysing current trends in the usage of apps gives an indication of what consumers value when choosing their devices.

All these factors should be taken into account when selecting a new mobile phone brand that best suits one’s needs.

Whether or not a particular model is popular will depend on how well it meets user requirements while staying within budget.


Leave a Reply

Your email address will not be published. Required fields are marked *